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Medical Cannabis Retail Operations and Sales, Undergraduate Certificate Courses

The following are courses in the Medical Cannabis Retail Operations and Sales, Undergraduate Certificate program.

Required Courses

MC 310: Introduction to the Cannabis Industry

3 Credits
This course provides an introduction to the cannabis industry in the US. The student will learn about federal and state laws affecting the industry and how stakeholders operate in the environment. The student will also learn about medical uses of cannabis and the endocannabinoid system which will provide a basic understanding of the pharmacology of cannabinoids. The course will further explore cannabis business opportunities and challenges.

MC 320: Health Communication in the Cannabis Industry

3 Credits
This course introduces principles and techniques of health communication to inform, educate and empower. The focus will be on communicating through various media channels about cannabis, such that patients can make informed decisions about use of medical cannabis and their health. Students will create multiple products for group critique with the goal of developing communication skills and competency.

MC 330: Cannabis Marketing and Sales

3 Credits
The course will provide an overview of the US cannabis market, including medical cannabis, adult use and the hemp industries. The student will learn basic marketing and sales techniques and how they are applied in the cannabis industry. An emphasis will be placed on the dispensary.

MC 340: Supply Chain Management in the Cannabis Industry

3 Credits
Students will learn the basics of the supply chain specific to the cannabis industry. The course will provide an overview of how the flow of products, information, and revenue proceed throughout the supply chain. Emphasis will be placed on the dispensary worker's role in the process.